I spent yesterday in my downtime getting google adwords set up for knowtu. It was remarkable how quick and easy it was to get it up and running and then how quickly the effects manifested. I received a number of registrations for early access and some survey data straight off the bat.
It feels like there’s alot of data that will be valuable and with organic growth, I think it will be a strong growth factor. With some A/B testing and targeted campaigns should be a valuable tool in validating knowtu’s core problem set.