But the big point he makes, and one that I think is really worth focusing on for a minute, is that every group, no matter who they are, wants something that’s a little different.
“The Magic Formula” : “Determine a basic need -> Create a service that satisfies it in the simplest way possible -> Open it up. “
“I had a chance to chat with Andy Budd, of Clearleft, about their new desktop application, Silverback. I believe it can bring usability testing the masses and will be the go-to application for basic usability testing.”